About Us - The Aloria Story

Aloria was created by a couple whose journey began not in a studio, but across oceans.

With careers spent aboard luxury cruise ships and guiding travellers privately, we lived and breathed the travel experience from the inside out. We listened to hundreds of travellers share what excited them, what confused them, and—most often—what they wished their itineraries would do better.

We realised something important:

The memories travellers cherished were extraordinary, but the documents meant to guide them didn’t feel that way.

Together, we envisioned a new standard — a beautifully crafted way for travel agents to present journeys with clarity, emotion, and elegance—a way for travellers to feel connected to their experience from the very first moment.

Aloria is the result: A studio where design meets storytelling, rooted in years of real conversations with travellers at sea.

We didn’t just build a brand —we built the solution we wished existed for every traveller we met.

Founders of Aloria & Co, a luxury itinerary design studio, photographed together for the About Us page.